White Label Travel Portal

White Label Travel Portal

This is best solution for the business owner who are new in this market. White labeling is when one company buys its product from another company and rebrands it as their own. The company which sells the final product to the consumer is usually not involved in the manufacturing process.

White labeling is B2B - you make a product, selling it to another business for them to brand and sell to their own customers. In this example, you make and package the perfume in an unbranded bottle, and another eCommerce business buys it, adds their own name label, and then sells it online through their store and online marketplaces.

The Benefits of White Labeling

Branding and Marketing can be done from parent company, so you can save money.

With no requirement to sell online to the public, you also get to skip the branding and marketing required for a consumer audience. Your customer is responsible for creating a brand, developing visuals, and thinking of a name - you just need to manufacture your product. Although, don’t get too excited at the prospect of avoiding this time-consuming and costly task. You still need to get your product in front of a business audience, which can be a talent in itself.

When you sell white label or 1P, you sell wholesale and don't have to shoulder any of the inventory risk. Once your items have been purchased, the sellers or marketplaces who purchased from you are responsible for storing, managing, and selling inventory.